Academic structure, teaching phases, and curriculum for Bachelor's Business and Management at East China Normal University.

Business Administration — ECNU Management bachelor + emlyon Global BBA (English 2+2)
Applying to East China Normal University?
Students Traffic verifies seat availability, checks current recognition status, and prepares your complete application for East China Normal University. The consultation is free.
Fees
CN¥1,08,000 / year
Estimated hostel fee with food
Check with university
Teaching phases
Years 1–2 — ECNU Minhang, Shanghai, China
Bachelor Management coursework with additional Chinese/French language study.
Years 3–4 — emlyon business school, France
Complete the approved Global BBA dual-award pathway. France tuition, travel, health and immigration requirements are separate; exact French campus follows the offer.
Tuition fee and hostel estimate
Year-wise cost data is not currently published for this program.
Training & support
Practical training & industry exposure
Design study includes studio/project work, creative coding and AI-related design practice. Coastal-science masters use the Institute of Estuarine and Coastal Research setting for research and thesis work. The Software Engineering Institute describes project-based AI/trusted-software training for industrial, embedded and intelligent systems. Education programmes combine research, assessment and practicum components. AEBS business programmes use tutored projects and professional-practice opportunities, with distinct China/France arrangements on their dual awards.