Academic structure, teaching phases, and curriculum for Bachelor's Media at IULM University.


Corporate Communication and Public Relations
Teaching phases
Core communication and PR foundations
Degree class L-20 (Communication sciences) curriculum covering corporate communication theory, public relations management and organisational communication.
Applied coursework and case studies
Lectures combined with case studies, workshops and seminars taught by scholars and working communication professionals.
Applying to IULM University?
Students Traffic verifies seat availability, checks current recognition status, and prepares your complete application for IULM University. The consultation is free.
Academic structure, teaching phases, and curriculum for Bachelor's Media at IULM University.


Corporate Communication and Public Relations
Teaching phases
Core communication and PR foundations
Degree class L-20 (Communication sciences) curriculum covering corporate communication theory, public relations management and organisational communication.
Applied coursework and case studies
Lectures combined with case studies, workshops and seminars taught by scholars and working communication professionals.
Applying to IULM University?
Students Traffic verifies seat availability, checks current recognition status, and prepares your complete application for IULM University. The consultation is free.
Optional Dual Degree year
Option to complete a Dual Degree in partnership with Dublin Business School (Ireland) or Royal Roads University (Victoria, Canada), earning a second qualification alongside the IULM degree.
Tuition fee and hostel estimate
Year-wise cost data is not currently published for this program.
Training & support
Practical training & industry exposure
IULM's Career Service and Business Relations Office arranges curricular and extracurricular internships (minimum two months full-time) across public relations, communication, advertising, marketing, tourism and publishing, which students in Corporate Communication and Public Relations can take in place of an elective activity. The dual-degree Master's in Hospitality and Tourism Management sends students choosing the Hospitality and Tourism Management specialisation to the University of Central Florida's Rosen College of Hospitality Management (ranked 1st in the US and 2nd internationally for hospitality and tourism programmes in the 2026 ShanghaiRanking subject tables) for their second year, with 14 exchange destinations worldwide and the option to earn a Certification in Hotel Industry Analytics (CHIA); students choosing the Sustainable Destinations track instead spend the second year at the University of Oulu, Finland. The Strategic Communication master's offers a second-semester dual-degree exchange with Cardiff Metropolitan University (UK) or UWA in Perth, Australia, and reports a 93.3% graduate employment rate one year after completion.
Optional Dual Degree year
Option to complete a Dual Degree in partnership with Dublin Business School (Ireland) or Royal Roads University (Victoria, Canada), earning a second qualification alongside the IULM degree.
Tuition fee and hostel estimate
Year-wise cost data is not currently published for this program.
Training & support
Practical training & industry exposure
IULM's Career Service and Business Relations Office arranges curricular and extracurricular internships (minimum two months full-time) across public relations, communication, advertising, marketing, tourism and publishing, which students in Corporate Communication and Public Relations can take in place of an elective activity. The dual-degree Master's in Hospitality and Tourism Management sends students choosing the Hospitality and Tourism Management specialisation to the University of Central Florida's Rosen College of Hospitality Management (ranked 1st in the US and 2nd internationally for hospitality and tourism programmes in the 2026 ShanghaiRanking subject tables) for their second year, with 14 exchange destinations worldwide and the option to earn a Certification in Hotel Industry Analytics (CHIA); students choosing the Sustainable Destinations track instead spend the second year at the University of Oulu, Finland. The Strategic Communication master's offers a second-semester dual-degree exchange with Cardiff Metropolitan University (UK) or UWA in Perth, Australia, and reports a 93.3% graduate employment rate one year after completion.